Fight For Kindness 2022
2022  |  personal
About: TypeCampus reached out and asked if I would be interested in doing an artwork based on Kindness for their Fight For Kindness 2022 Campaign in Honor of World Kindness Day and I accepted that challenge. In the month of November, they had 5 exhibitions displaying entries from all over the world.
Concept: I first came up with the quote, "A Simple Kind Act In Need Creates Greatness Indeed". The meaning of my quote is that a simple kind act whether it is just a warm smile, a short greeting, a quick hug, can make all the difference in someone's day in which creates extraordinary moments of greatness because nothing is expected in return. The 2 hearts represent connection and the blue color used throughout my piece is based on the bluebell flower that represents kindness and a symbolism of humility. As I created the letters in illustrator and wanting a hierarchy of certain words to stand out, I kept in mind to highlight "Kind Act" and "Greatness" to be the focal point of the piece with "Simple & Creates" and "In Need & Indeed" to be in different styles to create an overall balance.

Instagram: @katrina_sutton
All Lettering/Letters are made from scratch and created in Adobe Illustrator using the Pen Tool.

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